January 5, 2017

The fitness industry is becoming more and more popular as years go by. Anyone who is in shape and has a social media presence can leverage their platform to market themselves as a “personal trainer”, often coining terms like “science-based" to support their claims. They might say, for example, "based on all of the signs, this is the best exercise because... " 

Our experts at Strata approach their profession from the perspective of exercise specialists and, as s...

November 24, 2016

There are plenty of these trends making noise on the market right now. It’s likely you have friends who are currently participating in the latest “hot-yoga-barbell-lunge-dip-press-one-size-fits-all” program.  But what if these “panacea” systems are designed using dated information? Let’s not forget these programs thrive by selling the promise of “new” ideas that guarantee fresh results. 

Unfortunately, the reality is these enticing “magic bullets” all too...

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Why is Personal Training different at STRATA? We follow SCIENCE, not trends!

November 24, 2016

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